JSW – Safety Culture Transformation in Manufacturing Plants

Client Background

JSW Steel, known for its massive manufacturing footprint, wanted a high-impact safety and behavioral training program for plant employees across multiple units.

Challenge

  • Frequent minor safety lapses
  • Inconsistent adherence to SOPs
  • Increasing pressure on supervisors to manage safety compliance
  • Need for a training partner who understands large-scale industrial environments

Y&Now Intervention

Y&Now launched a Safety Culture & Behavioral Transformation Program, including:

  • Safe machine handling
  • On-ground hazard identification
  • Emergency response drills
  • Positive safety communication
  • Behavior-Based Safety Training (BBST)

Implementation

  • 7-week training cycle
  • 1,300 employees trained across 4 plants
  • On-floor safety audits + feedback sessions

Results

  • 48% reduction in minor incidents within 4 months
  • Stronger on-ground safety ownership
  • Better communication between workers & supervisors
  • Zero-reporting culture introduced successfully

Client Feedback

“Y&Now’s approach created a noticeable shift in safety discipline. Their trainers blended technical and human behavior beautifully.”

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